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JODI LUMSDEN
Group Director, Youth Marketing
JOHN PRICE
Director, Brand Partnerships
John has been working on youth targeted programs for 10 years. Having recently left the ‘youth demographic’ himself, panders to his Peter Pan complex by continuing to work on youth campaigns. Educated in Carleton University’s School of Journalism, he got his start writing articles for Urban Weeklies in Ottawa and Hamilton and quickly learned it was no way to pay the rent. The next logical step was Marketing. As the Marketing Director at Exclaim! Magazine for three years and a previous background as a grunt in the music business, he confirmed his love of concert events and firmly planted himself in the area of experiential marketing. He has also been a Marketing / Sales Representative for NOW Magazine and a Retail Sales Manager for CanWest property Dose and dose.ca.
NICOLE PAARA
Supervisor, Youth Marketing
VICTOR CHEN
Senior Manager, Youth Marketing
Victor brings several years of experience in event promotions within the professional field and
Toronto's electronic music scene. His work on promotions for Sony, Alliance Atlantis, & Unilever has
allowed him to successfully manage and execute national events and promotional teams. He is also one of
the co-founders and music editor of an internationally distributed publication based on electronic music and culture.
At times, it's seldom known that he mysteriously transforms into the Iron Chef.
NORAZ CHANDANI
Manager, Youth Marketing
JEFF COOKE
Coordinator, Youth Marketing
JESSIE BRISTOW
Coordinator, Youth Marketing
MIKE THOMAS
Coordinator, Youth Marketing
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